Blogging vs. social networking

Jim Muttram

ProBlogger muses about the role of blogging and social networking and has a cautionary tale for those considering giving up their blogs to spend more time on social networks like Facebook. The bottom line: don't. Or so argues Darren Rowse.

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Jim Muttram

Blogging v. journalism

Robert Scoble, ex-Microsoft Blogger, now Fast Company TV host/producer and still a blogger, writes an interesting piece illustrating the difference between old fashioned magazine journalism (complete with fact checkers and editors) and blogging. Despite the benefits of all those people now watching his back, his…

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Jim Muttram

Blending social technologies

Groundswell meets Will it Blend... Blendtec was one of the companies profiled in Charlene Li and Josh Bernhoff's book Groundswell. They persuaded Blendtec to collaborate in a viral video to promote the book. This was the result.

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Jim Muttram

Social media to lead the charge?

Social media should benefit the most during a recession, according to research from Forrester. Josh Bernoff blogged the results which seem to show that a larger proportion of interactive marketers plan to increase spend in Social Networking, User generated content, email marketing and blogging than…

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